Da Floataz.

Da Floataz is a Charlotte‑born rap collective created by Holly Ford of Holly Ford Music Group, uniting three distinct voices — Indeux Shabazz, Westside Ree, and Rappin’ Mitch. Together, they’ve built one of the most original creative ecosystems in the Carolinas, blending raw lyricism, cinematic visuals, and a cult‑level approach to branding.

The group broke out with Drop Tha Addy EP, the full Drop Tha Addy Album, and the underground staple Empty Parking Lots & Pimpin’ Mixtape hosted by Wash House Studios. Their momentum carried into the Diamond Cloud Tour, solidifying Da Floataz as a force in Charlotte’s rising rap renaissance.

Da Floataz also built a merch universe that mirrors their music.

• Diamond Cloud Co. merch reflects the surreal, atmospheric world of the Diamond Cloud Tour.

• Empty Parking Lots & Pimpin’ merch captures the gritty, late‑night energy of the mixtape.

• Drop Tha Addy merch extends the high‑energy chaos of the project itself.

Their branding continues through curated playlists that expand the Floataz universe:

• Dead Fresh Charlotte — all Charlotte artists, all Carolina energy.

• Send Cuz Bail $$$ — a cinematic mix of regional and national artists with matching merch drops.

Each member brings a cult‑driven solo world:

• Rappin’ Mitch — creator of the classic ’84 BA$e, featuring BLK Rob, Bingo, and WALK.

• Indeux Shabazz — known for Whips N Chains I‑77, Becky, Keisha, and his full album Note to Self.

• Westside Ree — the architect behind the gangsta hit Big Smoke.

Da Floataz isn’t just a rap group — it’s a creative movement, a brand, and a Charlotte cultural engine. Every project, playlist, and merch drop expands the world they’re building, one release at a time.